Apologies for being two days behind a story once again but having given a great deal of time during the season, I am trying to balance it during the summer. And while I do let a lot of rumours and events go by without comment, this PR stunt from Alisher Usmanov is hard to ignore.
I don’t want to repeat the comments as they’ve been all over the internet. Just in case you missed them the link above provides the full statement.
Telling people what they want to hear – it is usually an art mastered by successful politicians but any entity, be it an individual or an organization, that is connected with the masses has to, at some point or the other, rely on this skill to steady the ship or get the weight of popular support.
In the past I have mentioned that the Arsenal manager and players often give very honest and intelligent interviews that come back to bite them in the, well, arse. While the discerning readers/listeners appreciate their comments, they get twisted by the media and the mass opinion is often manipulated to the detriment of the club and the squad.
The point is not that people are stupid. But I strongly believe that collective or popular opinion is often ill-informed and illogical. It works on the principle that if a lie is repeated often enough it becomes the truth. Those who scan the internet with a perceptive eye will have noticed how many people voice an opinion just because they think everyone else is saying it. An individual’s power to rationally judge right or wrong is indirectly proportional to the number of times he or she reads a particular twist on a story.
Let’s consider the Usmanov statement. To me it appears to be a blatant PR exercise where his team have captured the pulse of the disgruntled fans and succinctly captured the sentiment expressed by many. Such a simple exercise has done a lot to increase the support for the Russian who was widely regarded as untouchable just a few months ago. Many fans now think it might have been better if the current board had sold out to Usmanov instead of Kroenke. Some are even demanding similar rhetoric from Silent Stan.
But does the Russian oligarch really have Arsenal’s best interests at heart? His actions don’t support his words which seem hollow, appeasing, and meant to lure in the gullible.
Lady Nina wanted to sell her shares but there was no taker for a long while. One might wonder, why didn’t Usmanov make her an offer she couldn’t refuse? What is the point of offering £14,000 per share now when such an offer earlier could have taken him in the 40-42 per cent share bracket? Subsequently, he could have released a statement like the one he has done now, and with promise of significant investment he might have been able to acquire a portion of the minority shares. Who’s to say he would not have crossed the halfway mark? Some of the directors opposed to him might also have been tempted by such a generous offer. After all, doesn’t the Russian claim that they were in it for the money?
The simple fact is that Usmanov didn’t act when he could have and was probably caught off-guard by the suddenness of the deal between Kroenke and the others. So it is safe to say he didn’t put his money where his mouth is.
Then there was the other publicity stunt where Usmanov offered to donate shares to the AST if Kroenke matched him. What prevented him from donating a few shares unilaterally and unconditionally? Surely, it would not have put a dent in his considerable fortune! That would have shown his intent and put the ball firmly in the American’s court. It’s just another instance where his words were not backed up by action.
Ultimately, this is a big money game and fans would be naive to assume anything else no matter the spin put on the story. I have my issues with the previous owners who were not perfect and could undeniably have done better. But that doesn’t mean Usmanov is different nor is he the saviour.
In another public statement of significance, Cesc Fabregas has reaffirmed his interest in joining Barcelona and his loyalty to Arsenal. Those who have seen through the unabashed lies and concocted tales surrounding this saga have always known the few hard facts that matter.
Fabregas wants to go to Barcelona. To be honest, I don’t grudge him that wish. It is natural to dream to be part of something great. Which football player worth his salt would not want to play with Messi? More so if one has grown up playing with the phenomenon.
Equally important is the fact that El Capitan has immense respect for the club, the manager, his team-mates, and the fans. He does not want to throw a tantrum to engineer a move he craves. Only a man with impeccable values can behave in the way that Fabregas has done. Those values must be cherished and respected, especially in the modern world. Fans have to give him space for his individual desires and hopes while admiring his principles and collective based actions and decision making.
I don’t think anyone will be surprised when this transfer eventually happens. It could still happen this summer but only if Arsenal are convinced such a move is in their best interests. That is the key. For that, Barcelona have to cough up a small fortune to sign the only player in the world who can significantly improve that superb squad. I am not sure the Catalans can afford that after the Ibrahimovic fiasco. And I am absolutely certain Wenger will not succumb to the incessant pressure tactics from Spain, or the baseless rumours in the media followed by meaningless but extremely annoying noise on the internet, none of which is likely to cease anytime soon.
Looking back at the events of the summer so far, it seems to be heading in the right direction.